PAY PER CLICK

What Is Pay Per Click?

GOOGLE

YAHOO

Google Adwords & Yahoo PPC Program

How EZSolution Helps You

Our PPC Marketing Plan - What's Included:

• Keyword Selection - At EZSolution, we help you choose the best keywords to target by learning about your business and analyzing what searchers in your industry actually search for. We can tell you ahead of time what you might have to pay to obtain good placement on competitive keywords, so you'll never be surprised by high bid prices.

• Ad Copy - Our copywriting staff has several years of experience writing ads specifically for PPC campaigns. We make sure that your ad 'qualifies' each visitor and eliminates many untargeted prospects right from the beginning. We also understand the search engines unique and stringent rule system so you don't waste time submitting ads that later get pulled for not following their guidelines.

• Lead/Sales Tracking - We can setup tracking that enables us to attribute visitor's signups or sales to certain ads in your campaign. This gives you valuable information about which keywords are working for you and which are not. (This service may not be available if you do not host your website with us.)

• Ad Monitoring - Google has a unique system that determines the price you pay for each click based not only on the price you are willing to pay, but also based on the number of times your ad gets clicked compared to the number of times it is shown. Yahoo bidding based solely on money. On both systems, if you fail to reach a certain click-thru ratio, your ads will be disabled. We will monitor your ads to be sure that they get enough click-thrus to maintain their positions. We use a software package that enables us to monitor your bids 24 hours a day, making sure your ads stay where you want them to be. In addition, our monitoring system will change your bids to keep you in the ad position you desire, close bid gaps that drain money from your wallet, and keep you out of pointless bidding wars that do nothing but make the price of clicks go through the roof.

• Detailed Reporting - EZSolution provides complete reporting each and every month, so you always know how much money you spent and how many clicks you received per keyword.

Please fill-out the form below to discuss the details of how EZSolution can help you with PPC Ads.

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